Software used
This was a graphic campaign created for Peugeot in a School of Advertising Creatives in 2011.
It was designed to make people aware of the importance of using a seatbelt.
Concept: "There are blows that can be harder. Use seatbelt."
"Your wife wants the divorce"
"Your girlfriend left you because she is with another guy"
"Your son took 7 subjects to March"
"Your boss made you work Saturday and Sunday"
"your wife spent $1300 on a wallet"
"Argentina plays the final of the World Cup and they cut the power"
"You were late to your first day work"
"Your soccer team descended"